New York-based Carolina Herrera has expanded its retail footprint with the opening of a boutique in the La Jolla neighborhood of San Diego, marking the brand’s first West Coast store of its kind.
The company also operates CH Carolina Herrera stores in California, including in Beverly Hills, though those locations focus on accessories and lifestyle offerings. The La Jolla opening adds to Carolina Herrera’s growing U.S. store fleet, which includes locations in New York, Dallas, Palm Beach and Houston, with a Miami shop expected to open next.
Carolina Herrera’s new boutique at Westfield UTC in San Diego.
Located at Westfield UTC — at 4489 La Jolla Village Drive — the nearly 3,000-square-foot store carries the full range of Carolina Herrera categories, including ready-to-wear, handbags, eveningwear, beauty, fragrance, accessories and eyewear. The boutique also features the West Coast debut of the brand’s spring 2026 runway collection and its latest handbag line.
The opening reflects the company’s broader effort to strengthen its retail presence across the U.S., according to president Emilie Rubinfeld.
“Creating a Southern California outpost for the House of Herrera is a strategic milestone for us,” Rubinfeld said in a statement. “Today and every day, our focus is the client experience while providing the best-in-class store environment to enjoy our collections. We look forward to getting to know our new San Diego and La Jolla community and establishing a lasting presence celebrating the intersection of sunshine, optimism and hospitality.”
Carolina Herrera’s new boutique at Westfield UTC in San Diego.
The boutique’s interiors were developed by creative director Wes Gordon in collaboration with architectural firm Maoarch and interior designer Brandi Howe. The space incorporates the brand’s signature DNA through soft pink tones, marble flooring, textured finishes and custom fixtures.
To celebrate the opening, Carolina Herrera partnered with artist Tim Bessell on a custom surfboard inspired by La Jolla’s coastal culture. The brand also hosted an opening event recently at the store, with Gordon present for the occasion.
