If there’s one thing we can rely on Amazon for, it’s a constant stream of sale events—the latest of which is officially underway. Prime Day 2026 just kicked off, running from June 23-26 with markdowns across fashion, beauty, home, and electronics from all the best-selling brands. It’s a lot to sift through, and if you’re feeling overwhelmed about the best way to use your Prime membership (understandable), we polled the Vogue Shopping team for all the Prime Day finds they’re bookmarking.
Vogue Editors’ Must-Have Prime Day Picks:
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From beauty essentials to wardrobe basics to affordable takes on the season’s top trends, the best Prime Day deals can help you make a dent in your personal wish list (or, if you’re organized and planning ahead, your gifting needs). Of course, those who’ve shopped the sale before know that many of the best Amazon Prime Day deals aren’t in the clothing department at all. Discounts on tech, home, and beauty are where it really shines. If you’ve been wanting to stock up on SPF before your summer travels (and maybe even pick up a new carry-on for the road), this is your chance.
Ahead, a look at all the items Vogue editors are shopping for Prime Day—the on-sale steals, and the pieces we hope will be discounted soon.
The Housewarming Staples
“I visited my dear friend and colleague Laura Jackson over a recent weekend in Atlanta and it only took one cup of her drip coffee to convince me I need a Moccamaster in my life (even though my lack of kitchen counter space might suggest otherwise). Packing for the trip reminded how much difference a little steaming can do for your clothes; I already have Steamery’s portable travel-size steamer, and now have designs on the larger one for the apartment, too.” —Talia Abbas, shopping director

