THE WHAT? Dyson has launched CameraJet, a US$499 AI-powered electric toothbrush featuring an integrated camera designed to improve cleaning between teeth.
THE DETAILS The CameraJet uses a built-in camera to identify gaps between teeth, where plaque can accumulate, and directs a precision water jet towards those areas. The toothbrush connects to the MyDyson app, providing live viewing, guided cleaning, coverage mapping and personalised brushing insights. Dyson spent six years developing the device, which is available for pre-order in blue and pink.
THE WHY? The launch brings AI, imaging technology and real-time personalised feedback into the oral care category, as manufacturers explore how connected technology can deliver more precise and individualised daily care.
Source: Bloomberg
