THE WHAT? Puig delivered strong first-half 2026 financial results, outperforming the premium beauty market through broad-based growth across all business segments and regions while continuing to gain market share.
THE DETAILS Net revenue increased 4.4% on a like-for-like basis (2.4% reported) to €2.354 billion during the first half of 2026. Adjusted EBITDA rose 3.2% to €460 million, with the EBITDA margin improving to 19.5%, while adjusted net profit reached €260 million, lifting the net profit margin to 11.1%. Growth was driven by continued momentum in Fragrance and Fashion and Makeup, with Carolina Herrera leading Prestige fragrance performance and Byredo delivering double-digit growth in niche fragrances. Charlotte Tilbury remained the key driver in Makeup, while Uriage strengthened its position in skincare despite softer premium skincare demand. Geographically, Asia-Pacific recorded the strongest growth at 20.9%, supported by strong performances across categories, while North America and Europe also delivered growth. Puig also reported market share gains in Travel Retail despite challenging market conditions and reaffirmed its full-year 2026 outlook, expecting to continue outperforming the premium beauty market.
THE WHY? The results demonstrate Puig’s ability to outperform the wider premium beauty market through a diversified portfolio of prestige brands, geographic expansion and disciplined execution, reinforcing its long-term growth strategy despite ongoing market volatility.
Source: Puig
