For resort, Maximilian Davis returned once again to the 1920s, Ferragamo’s founding decade, a period he has mined with increasing focus. The glamorous Hollywood starlets who populated his vision for his last show were joined by the artists and cultural agitators orbiting them, bringing a more intellectually charged energy to his approach.
“The reason I’m so drawn to the 1920s is that it was a moment when people were taking culture into their own hands, shaping ideas, movements, and aesthetics that still resonate today,” he said. The decade gave us jazz, and on the fashion front, clothes became more expressive, more personal, and less dictated by social conventions. “That flair for freedom and rebellion is what appeals to me most.”
Davis said the intention wasn’t to recreate the 1920s. “What interested me was less the period itself than the mood it embodied, the optimism, vitality, and sense that anything might be possible.” Surrealist experimentation and Cubist fragmentation were references. A beautiful dropped-waist chiffon dress glimmered with panels of gold lamé; on another, washed georgette collided with inserts of transparent crêpe, and seams were traced with embroidery like sketched construction lines left deliberately exposed. Scarves were given an edge via knife-sharp pleats, while fluid draped silks were contrasted by graphic interventions. As in the fall show, what could’ve become a by-the-book exercise in period nostalgia instead felt fresh and attractive. Davis took the era’s visual language and sort of broke it into pieces, reassembling it with a modernist’s eye. The collection balanced fluidity against structure, glamour against practicality, decoration against restraint.
He also referenced the sporting wardrobe of the 1920s. “I wanted to draw on the more sport-oriented yet stylish side of the decade, not sportswear and leisurewear as we think of them today,” the designer noted. Décontracté jackets, high-waisted trousers, and playful stripes, badges, and polka dots conveyed an attitude of insouciance. With Davis, poise never comes at the expense of ease.
